The reports suite — Karen's Monday briefing, in full. Return to the story
ANALYTICS & INTELLIGENCE

What your numbers are actually saying

Every lost deal tracked with a reason. Every repeat date flagged before it passes. Every agent's win rate visible. Weekly Karen-generated summary delivered to you via Telegram every Monday.

73%

Win rate

+4pt over 2025 · target 80%

$48.2k

Lost revenue YTD

Was $71k same period 2025 -32%

9.4

Avg NPS

Post-trip survey · 84% response rate

2.7×

Repeat booking multiplier

Retreat/anniversary auto-pitch working

Lost business — why we lose

Every lost deal gets a reason, entered in Kommo or captured by Karen from the conversation.

Agent performance · win rate

Not to police — to identify where training or tool support helps.

Auto-survey responses

Sent 24hrs after client's return date. 84% response rate. Approved testimonials auto-publish to lfptravel.com.

Territory mix — where business comes from

🇯🇲 Jamaica44% · $168,200
🇺🇸 United States38% · $145,300
🌍 Rest of world18% · $68,900

UK expansion opportunity — Virgin Atlantic LHR→MBJ now daily June-Oct. 2026 UK seat capacity +8.5%.

Weekly intelligence briefing

Delivered to you every Monday 8 AM via Telegram + email. Karen writes it from the raw data.

MONDAY BRIEFING · WK-16 2026

This week: 11 new inquiries (+22% w/w). 6 bookings confirmed ($18,240 value). 1 lost deal — price objection on Bahamas package.

Watch: Anderson wedding rooming list due Wed. SM-03 win rate down 6% — recommend support on group quoting.

Opportunity: McKenzie family annual retreat auto-pitch ready (last year: $14,200). 3 anniversary clients this month.

AI signal: 4 WhatsApp inquiries started with "ChatGPT told me about LFP" — schema markup is working.

AI citation tracking

Every month, Karen queries ChatGPT, Gemini, Perplexity, and Claude with 40 Jamaica-travel queries. Tracks which ones cite LFP.

12/40

ChatGPT citations

30% · +5 vs last month

18/40

Gemini citations

45% · +3 vs last month

9/40

Perplexity citations

23% · new this month

6/40

Claude citations

15% · new this month

Queries like "best family resort Jamaica 2026", "destination wedding Rose Hall", "private villa Tryall". We tune content based on which LFP pages get cited.